MarComm

Influencer Campaigns IRL: Work with Brands with Maileah McMullen

June 2 - July 7, 2025 / 6:00 pm - 8:00 pm

Online

$300.00

24 seats remaining

Discover how real influencer campaigns come to life—then create one yourself with a real brand.

Curious about how brands get influencers to post about their products or how your favorite influencers get those sponsored posts and PR packages? In this program, you'll step into the world of influencer marketing and learn how brands build and launch campaigns. Not only will you learn the foundations of an influencer campaign, you'll also get to exclusively collaborate with a real brand as your client for the duration of the program.

Commitment
Level

Accelerator

2 Hours, Once A Week, Every Monday, Online.

Measured vs.
Learning

You’ll walk away with experience that goes beyond the classroom – and looks great on your resume. Plus, you get direct client experience and networking opportunities. This program is perfect for students interested in marketing, PR, content creation, or anyone curious about what really happens behind the posts. 

*Affiliated Universities: Bluffton, Capital, Heidelberg, Kenyon, Marietta, Ohio Wesleyan, Otterbein, Wittenberg, Wooster, Baldwin Wallace, Ohio Northern.

Edge badges

Earn Your Badge
of Completion

Accelerator programs range from 4-12 hours of contact time. To earn your badge of completion, you must achieve a minimum of 75% in three Key Performance areas: Attendance, Participation, and Activities/Assignments. The instructor will provide a specific rubric outlining the Key Performance areas in the course syllabus.

Meet Your Instructor

Maileah McMullen is an enthusiastic, marketing professional and leader. Her background in Anthropology/Sociology and Communication has shaped her early career, dedicating her time and expertise to developing marketing strategies and campaigns that break barriers for clients, impact culture, and build relationships with communities. With her expertise in uncovering data to build brands and businesses, she now runs her own agency, Reverence Talent Management, a relationship driven agency dedicated to growing Gen Z & Millennial creators’ brands and business opportunities by filling the gap between creators and the marketing agencies.

Register for Influencer Campaigns IRL: Work with Brands

Discover how real influencer campaigns come to life—then create one yourself with a real brand.

Register